Over the last few years or so, the importance of mobile websites has increased rapidly. With more and more mobile handsets becoming internet enabled, web users expect to be able to use the internet whenever and wherever they like. Unfortunately however not all handsets are yet provided computer standard browsing experience, and for those that are, limited screen space means that some websites are not most enjoyable to browse via mobile. If you have a small business, designing and developing an effective mobile website is key to providing your customers with a flawless web experience that they will return to again and again. Plus, it ensures that customers can find out about your business services and products with less hassle when on the go.
Here are a few other reasons a mobile website is important to any small business and its customers: